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在李奥·贝纳眼里,“金铅笔”,GREAT! 即使有点激动,但还是要说出来…… The One Show——“金铅笔”, 是美国One Club赋予全球顶级广告创意人员的最高奖项,至今已有80多年历史。内容包括每年一度的One Show奖和One Show互动奖,青年创意竞赛和学生作品展,以及一系列的国际顶级广告作品展等全球广告重大活动。 2001年11月16~18日,One Show第一次被介绍到中国,首届One Show China广告年度峰会将在美丽的海滨城市厦门举行。
In the eyes of Leo Burnett, “Gold Pencil”, GREAT! Even if a little excited, but still have to say ...... The One Show - “Golden Pencil” is the United States One Club to the world’s top creative crews top award , Has been more than 80 years of history. Content includes the annual One Show Awards and One Show interactive awards, youth creative competitions and student exhibitions, as well as a series of international top advertising exhibitions and other global advertising major events. From November 16 to November 18, 2001, the One Show was introduced to China for the first time. The first Annual Advertising Summit of One Show China will be held in the beautiful coastal city of Xiamen.