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本刊在今年3月开始了2005年中国报业媒体资产管理系统建设状况的调查,共采访了广州日报报业集团、浙江日报报业集团等19家报业的技术领导和技术骨干。并在2005年第3期杂志上发表了上篇——《媒资管理成功四大关键要素》。本期我们将刊出下篇,意在与关注媒体资产管理的读者交流国内报业的建设情况到底如何?我们的报业技术发展到底处于什么样的发展阶段?带着这种种的问题,杂志社选中11家报业,从各个报业的数据生产,数据存储,数据交换,数据发布及CRM、ERP系统的技术建设状况等方面进行了采访调查。
In March this year, this magazine started the survey on the state of the construction of China’s newspaper media asset management system in 2005, and interviewed a total of 19 newspapers and technical leaders and technicians, including Guangzhou Daily Newspaper Group and Zhejiang Daily Newspaper Group. And published in the magazine No. 3 in 2005 on the first - “media investment management of the four key elements of success.” In this issue, we will publish the second part, intended to exchange media readership with readers concerned about the construction of the domestic newspaper industry in the end how? Our newspaper technology development in the end what kind of stage of development? With this kind of problems, magazines The electoral press selected 11 newspapers and conducted interviews and surveys on the data production, data storage, data exchange, data release, and technology construction of CRM and ERP systems in various newspapers.