何谓设计,图案设计界有自己的解说、定义,但众说纷纭。有的说:设计,乃是一种思想的焕发,是创造人类生活的新形式;有的说:设计就是设计,工艺必须姓“工”而与美术不相干等等。其实主张“工艺必须姓工”的设计家往往正是以己之长(设计思想、技术与语言)在当今宣传画创作上获得成功的。无外乎论者都从各自的主场出发阐释设计与美术的不同性罢了。我认为艾中信先生对设计的概括表述是比较符合实际的。诚然他是从美术这门艺术学科总体构架出发谈设计,没有谈及日用品设计的功能、实用与审美结合等问题,但精辟而辩证科学地对设计的内涵与外延作了简明扼要的剖析。这对我们全面、深入地研究图案设计学,并从中国文化的历史长河中,如何客观地看待设计与工艺美术,设计与科技 What is the design, graphic design industry has its own commentary, definition, but different opinions. Some say: Design is a glow of ideas and a new form of creating human life. Some say that design is the design, the process must be surnamed “workers” and art irrelevant, and so on. In fact, designers who advocate that “crafts must be surnamed workers” tend to succeed in today’s posters with their own strengths (design philosophy, technology and language). Nothing more than those who are from their own home to explain the difference between design and art Bale. I think Mr. Ai Zhongxin’s design summary is more realistic. It is true that he is from the art of architecture as the overall framework of the art design, did not talk about the function of daily necessities design, practical and aesthetic combination of problems, but incisively and dialectically scientifically on the connotation and denotation of the design made a concise analysis. This is our comprehensive and in-depth study of the design of graphic design, and from the long history of Chinese culture, how to objectively treat design and arts and crafts, design and technology