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碎片化语境下,媒体在网络舆论引导的议程设置和作用明显改变,所扮演的角色逐步向意见平衡者转化。文章旨在探讨“碎片化”语境下融媒体如何有效地引导网络舆论。
In the context of fragmentation, the setting and role of the media in guiding the public opinion on the Internet have changed significantly, and the role played by the media has gradually shifted to the opinion balancers. The article aims to explore how financial media can effectively guide online media under the “fragmented” context.