新模式一:动漫营销动漫营销是生动化营销模式之一,特别是针对伴随着动漫成长起来的新一代消费者与职业人群,动漫被广泛地运用于企业的产品设计、形象设计、企业文化呈现与企业渠道表现。而动漫企业也在传统的动漫影视与衍生产品之外,将动漫变成服务于更多企业事业与社会组织的工具性资源。新模式二:中数据今天的中国社会因为公共信息的透明化程度有限与商业数据的多源开放并没有实现,因此并不存在真正的大数据,大部分数据为小数据,但中数据开发却有实际价值。比如在众多综合或者垂直电商平台上存在的网点数据与消费者行为痕迹数据、支付数据、物流应用数据的贯通分析。目前,不少企业有多个各类数据库,但是这些数据库大多孤立使用,因此有很大的中数据化的潜力。 The new model one: animation marketing Animation marketing is one of the vivid marketing model, especially for the new generation of consumers and professionals with the animation grew up, animation is widely used in corporate product design, image design, corporate culture With business channel performance. And animation companies are also traditional animation film and derivative products, the animation into a service to more business and social organizations, a tool of resources. The new model II: the data Today’s Chinese society because of the limited transparency of public information and multi-source commercial data open and did not materialize, so there is no real big data, most of the data for small data, but data development Have real value. For example, in many integrated or vertical e-commerce platform outlets exist trace data and consumer behavior data, payment data, logistics application data through analysis. At present, many enterprises have many types of databases, but most of these databases are used in isolation and therefore have great potential for dataization.