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作为汽车历史上最为经典的百年品牌,梅赛德斯-奔驰与文化艺术的深厚渊缘被深植于品牌血脉之中。多年来,梅赛德斯-奔驰一直致力于引进世界经典艺术、促进中国当代先进艺术,并将不同类别的艺术形式呈现给广大中国公众。自2008年起,多次与今日美术馆合作,赞助、支持、收藏杰出的中国当代艺术。2010年8月,梅赛德斯-奔驰与今日美术馆共同呈现了中国当代艺术领军人物方力钧先生的个人作品回顾展,取得了巨大成功。方力钧先生在当代艺术领域不断的探索与积累、尊重生命本源、热情而又理性地持续进行先锋艺术的创作,与梅赛德斯-奔驰“The best or nothing”的品牌精髓相契合。时隔一年之后,作为第二届中国学术版画展特邀艺术家,方力钧先生与梅赛德斯-奔驰再次呈现了艺术与经典品牌合作所进发出的精彩火花。
As the most classic century-old brand in the history of the automobile, the profound relationship between Mercedes-Benz and culture and art is deeply rooted in the brand bloodline. Over the years, Mercedes-Benz has been committed to introducing world classics, promoting contemporary Chinese advanced art, and presenting various forms of art to the general Chinese public. Since 2008, he has been collaborating with Today Art Museum for sponsoring, supporting and collecting outstanding Chinese contemporary art. In August 2010, Mercedes-Benz and Today Art Museum presented a retrospective show of personal works by Mr. Fang Lijun, the leader of Chinese contemporary art, with great success. Mr. Fang Lijun constantly explores and accumulates in the field of contemporary art, respects the origin of life, carries on avant-garde art enthusiastically and rationally, and matches the brand essence of Mercedes-Benz “The best or nothing ”. After a lapse of one year, as a guest artist invited to the 2nd China Academic Print Exhibition, Mr. Fang Lijun and Mercedes-Benz once again presented the wonderful spark of cooperation between the art and the classic brands.