目前,随着旅游业的日益发展和扩大,旅游项目也逐渐增多。过去单一的旅游已经不再满足人们日益增长的物质文化需求,在我国方兴未艾的校园经济具有广大的发展空间,高校旅游的发展潜力巨大,成为我国旅游业新的亮点之一。一、高校旅游功能开发的意义随着社会的进步,经济的繁荣,高校旅游已经成为大势所趋。例如,国外知名大学牛津大学和剑桥大学一直以来都是人们必去的高校旅游胜地,国内的清华和北大也不例外,人们渴望感 At present, with the growing development and expansion of tourism, tourism projects are gradually increasing. In the past, single tourism no longer satisfied people’s growing material and cultural needs. In our country, the campus economy has a vast space for development. The development of tourism in colleges and universities has great potential and has become one of the new bright spots in China’s tourism industry. First, the significance of the development of tourism functions in colleges and universities With the social progress and economic prosperity, university tourism has become the trend of the times. For example, the well-known foreign universities Oxford University and Cambridge University has always been a must go university tourist destination, the domestic Tsinghua University and Peking University is no exception, people are hungry