在新媒体时代,作为传统文化中最活跃最生动的民间艺术有着强大的文化潜能,但是在保护与传承方面也面临着前所未有的挑战,而“活态传承”是近几年提出的适于新时代的传承模式。“活态传承”的提出使民间艺术的传承不再局限于固态的陈列展览,而是走向多元、动态、可持续的新形势。 In the new media era, as the most active and vivid folk art in traditional culture, it possesses strong cultural potential, but it also faces unprecedented challenges in the field of protection and inheritance. However, “living heritage” Inheritance in the new era. The proposal of “Live Inheritance” puts the inheritance of folk art no longer confined to the solid display and exhibition, but to the new situation of diversification, dynamics and sustainability.