“一个应该见怪不怪的人,总是大惊小怪;一个应该练达矫情的人,却很意外。”谢晓萌导演的这两句话非常形象地描述了《大惊小怪》的作者黑马。黑马,一个纵横广告界20余年,运用爆冷的手段切入市场,创造了众多品牌奇迹的本土广告名人,同时竟也是个观察细腻、亦野亦趣的不羁文人。 20多年来,黑马写下了不少文章。这些文章涉 “A person who should not be surprised is always fuss; a person who should practice hypocrites, but very surprised.” Xie Xiaomeng director of these two words is very vivid description of the author of “fuss” dark horse. Dark horse, a vertical and horizontal advertising for more than 20 years, using the means of upset into the market, creating a number of local brand celebrity advertising celebrities, but also actually observe a delicate, but also wild unruly scholar. More than 20 years, dark horse wrote a lot of articles. These articles involved