随着经济的发展和计算机互联网技术的不断提高，新的媒体传播方式层出不穷，如QQ、论坛、微博等全新的信息交流方式，构成了现代大学生生活的一部分。在促进大学生信息交流和知识面的同时，也给大学生的思想政治教育工作带来了严峻地挑战。“,”With the development of economy and the computer Internet technology continues to improve, the new emerging media forms of communication, such as QQ, forums, microblogging and other new information exchange, constitutes a part of the life of modern college students. Students in the promotion of exchange of information and knowledge, but also to the ideological and political education work to bring a formidable challenge.