音乐是广播广告中重要的辅助手段。音乐如何添加才能使广告更加精彩,一直是业内不少人研究的课题。那么,音乐与广播广告究竟是什么关系呢?一、音乐在广播广告中的类型及所扮演的角色音乐与广播广告结缘由来已久,音乐运用在广播广告中可以帮助听众对其内容有不同的解读方式,还可以使品牌有情感 Music is an important adjunct to radio advertisements. How to add music to make the ad more exciting, has been the subject of many people in the industry. So, what is the relationship between music and radio advertising? First, the type of music in radio advertising and the role played Music and radio advertising a long time, the use of music in radio advertising can help listeners have different contents of their Interpretation, but also make the brand emotion