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电视公益广告是时代的一面镜子,社会的各种变化都会反映在电视公益广告里,它是最能反映社会现象的载体之一。我国电视公益广告的发展逐步走向成熟,目前电视公益广告的形式多样、主题丰富,甚至成了我们生活方式的一种诠释。电视公益广告的发展是与社会的发展密不可分,其社会生活中人们的价值观、道德观的变化、科学技术的进步等等,都对电视公益广告的发展起重要作用,从而也使电视公益广告带上了时代色彩。
TV public service ads are a mirror of the times. All kinds of social changes will be reflected in TV public service announcements. It is one of the carriers that best reflects social phenomena. The development of TV public service advertising in China has gradually become mature. At present, TV public service advertisements have various forms and rich themes and even become an interpretation of our lifestyle. The development of television public service ads is inseparable from the development of the society. People’s values and moral values in social life, the progress of science and technology, etc., all play an important role in the development of television public service advertisements. As a result, Bring the color of the times.