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随着我国电力体制改革的进一步深化,当前我国电力市场在供求方面的状况发生了改变,电力市场营销面临的问题逐渐增多,如何占领市场并在激烈的竞争下获得发展,是电力企业目前必须探究的问题。本文从优化服务,创新管理,加大建设,拓宽渠道四个方面阐述了电力市场开发及营销的具体措施。
With the further deepening of the reform of China’s power system, the current situation of supply and demand in China’s power market has changed, and the problems faced by power market marketing have gradually increased. How to occupy the market and develop under fierce competition is a must for power companies to explore the current situation. The problem. This article elaborates the specific measures for the development and marketing of the electricity market from four aspects: optimizing services, innovating management, increasing construction, and broadening channels.