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米兰的时装街和专卖店是世界闻名的。每天不知多少来自世界各地的时装人光顾 Montenapoleone 街上的 GUCCI,Luis Vitton,Versace 和 Sant′Amdrea 街上的 Prada,Fendi.Missoni,Chanel 和 GiorgioArmani 商店。这些高级品牌专卖店一般门面都不大,精心安排的空间中陈列着极品服装,店员一对一式的服务,构画出欧洲精品专卖店的形象。然而万事都在变,服装消费不再只是一种奢侈,更多带有了休闲娱乐性。米兰街头重又悄悄出现了类似购物中心的大型时装店。起初人们并没注意,直到某一天,一个具有号召性的名字——“Armani”开出了他的大型综合“Emporio Armani”时尚店.人们才晃然悟出来消费的趋势。
Milan’s fashion streets and specialty stores are world famous. Every day I do not know how many fashion people from all over the world visit the shops of Praca, Fendi.Missoni, Chanel and Giorgio Armani on the streets of GUCCI, Luis Vitton, Versace and Sant’Amdrea on Montenapoleone Street. These high-grade brand stores are generally not large in appearance. The elaborately arranged spaces display the best clothes and the one-on-one service of the staff to construct the image of a European boutique store. However, everything is changing, clothing consumption is no longer just a luxury, more with a leisure and entertainment. The streets of Milan have quietly re-emerged with large shopping malls resembling shopping centers. At first, people didn’t notice that until one day, a call-to-action name, “Armani”, opened his large-scale integrated “Emporio Armani” fashion store. People began to realize the trend of consumption.