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电视节目策划的质量直接关系到电视节目的播出效果,在电视节目策划过程中,策划人员必须要掌握一定的方法和原则,进行合理策划。本文就电视节目策划的方法和原则进行了简要分析。
The quality of the television program planning is directly related to the broadcast effect of the television programs. In the process of planning the television programs, the planners must master certain methods and principles and conduct reasonable planning. This article briefly analyzes the methods and principles of television program planning.