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互联网经济就是指在互联网的基础上产生的多种形式的经济活动的总和,互联网经济是在信息发展的基础上发展起来的,在信息化时代的大背景下,互联网经济主要包括网络游戏、即时通讯、电子商务和搜索引擎,在信息时代不断发展的背景下,我国的互联网经济形成了独特的盈利模式,通过各种盈利模式促进企业取得更好的经济效益。本文主要阐述了,目前我国常见的几种互联网经济盈利模式,并针对现有的盈利模式存在的不足提出了一些改进措施,旨在完善我国互联网经济的盈利模式,从而促进互联网行业的健康持续发展。
The Internet economy refers to the sum of various forms of economic activities that are generated on the basis of the Internet. The Internet economy is developed on the basis of information development. Under the background of the information age, the Internet economy mainly includes online games, instant In the context of the continuous development of the information age, the Internet economy in our country has formed a unique profit model and promoted the enterprises to obtain better economic benefits through various profit models. This article mainly elaborates several kinds of internet economic profit models that are common in our country at present, and puts forward some improvement measures for the existing deficiencies of the profit model, aiming at improving the profitability mode of our country’s Internet economy and promoting the healthy and sustainable development of the Internet industry .