目前,旅游行业已经成为促进社会经济发展的重要领域,越来越多的人们选择旅游的方式,放松由工作及生活带来的压力,旅游成为一种非常常见的生活方式。因此,对旅游行业进行有效的管理是非常必要的。我国是有着几千年文化历史的泱泱大国,中国传统文化对旅游行业的影响也是非常巨大的,这两者之间有着非常紧密的联系。本文对中国传统文化概述进行了简单的论述,分析了中国传统文化对旅游管理产生的影响,最后提出了基于中国传统文化基础上发展旅游管理的几点措施,希望能够给中国旅游行业的发展提供有价值的参考。 At present, the tourism industry has become an important area for promoting social and economic development. More and more people choose to travel and relax the pressure caused by work and life. Traveling has become a very common way of life. Therefore, the effective management of the tourism industry is very necessary. China is a big country with thousands of years of cultural history. The influence of Chinese traditional culture on the tourism industry is also huge. There is a very close connection between the two. This article briefly discusses the traditional Chinese culture, analyzes the impact of Chinese traditional culture on tourism management, and finally puts forward some measures to develop tourism management based on Chinese traditional culture. I hope that it can provide the development of China’s tourism industry Valuable reference.