篮球赛事的举办给城市的形象带来显著的眼球效应及优势,人们对篮球事业的关注及喜爱也越来越多,对城市形象及文化传播有着十分积极的作用。本文以简要概述我国篮球文化及城市文化的发展为切入点,探讨篮球文化对城市文化的影响,并对促进我国篮球文化发展提出一些建议。 The holding of basketball events brings remarkable eyeball effect and advantages to the image of the city. People pay more and more attention and love to the cause of basketball and play a very active role in the city image and cultural transmission. This paper briefly summarizes the development of basketball culture and urban culture in our country as an entry point, discusses the impact of basketball culture on urban culture, and puts forward some suggestions to promote the development of basketball culture in our country.