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一项调查显示,消费者对手机上网的主要顾虑按照百分比排序依次是:资费能否接受、服务内容是否具有吸引力和手机上网的方便性;去年10月份,中国移动公布了 WAP 资费标准:每分钟0.15元,每月使用500分钟以内30元封顶,这是一个国内普通消费者能够承受的价格,资费问题已经基本解决;11月份,中国移动又推出“移动梦网”计划,宣布开放 WAP 和SMS 平台,与服务提供商积极合作,共同推送移动互联网的应用。按理说,解决服务内容问题的条件已经——时机成熟眼下,如何向用户提供有价值、有吸引力的服务是发展移动互联网的当务之
According to a survey, the main concerns of consumers regarding mobile Internet access in order of percentage are whether the tariff can be accepted, whether the service content is attractive and the convenience of mobile Internet access. In October last year, China Mobile announced the WAP tariff standard: 0.15 yuan per minute, capped at 30 yuan per month within 500 minutes, which is a domestic average consumer can bear the price, the tariff problem has been basically solved; in November, China Mobile launched the “Monternet” program, announced the opening of WAP and The SMS platform actively cooperates with service providers to push applications for mobile Internet. It stands to reason that the conditions for resolving service content problems have been—the time is ripe. How to provide users with valuable and attractive services is the top priority in developing mobile Internet.