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中粮集团的“美好生活@中粮”微博活动堪称web2.0时代的企业营销范本:在短短4个月内,1个主题讨论,引导500多万参与者自行发布和转发了超过1000万条相关微博。
COFCO’s “Better Life @ COFCO” microblogging activities called web2.0 era of corporate marketing model: In just 4 months, a theme discussion, guiding more than 500 million participants to publish and forward more than their own 10 million related microblogging.