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随着我国经济的快速发展,体育事业在发展过程中面临着新的挑战与机遇。通过对体育强国与体育品牌的含义与意义进行合理的分析,发现体育品牌对于体育强国而言,是一项非常重要的标志;根据这一实际状况,提出了体育品牌在体育强国建设视角下的创建思路与方式。从基层抓起,确切的来说,国家现在的水平可以称之为是体育项目强国,想要转变为体育强国,就要全民体育化,只有全民的体育素质的提高,就可以实现一种从民间选取选手的制度。
With the rapid economic development in our country, the sports undertaking faces new challenges and opportunities in the development process. Through the reasonable analysis of the meaning and meaning of sports power and sports brand, it is found that sports brand is a very important symbol for sports power. According to the actual situation, the paper puts forward the sports brand under the perspective of sports power building Create ideas and ways. Start from the grassroots level, to be exact, the present level of the country can be called a strong country for sports. If you want to become a strong country for sports, you should make the whole nation more sportive. Only by improving the physical quality of the entire people can you achieve a The system of folk selection contestants.