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基于南京城墙旅游资源分析的前期成果,本文通过从管理、宣传、资源、产品四个方面入手提出南京城墙资源吸引力提升的策略。一、南京城墙旅游资源现状随着全民族文化素质逐步提高,旅游者越来越注重对旅游地历史文化积淀的认知和了解,人们越来越关注各种“人文景观”所蕴涵的历史文化。明朝的南京又是南京城市史上最重要的时期。明文化的特别标志之一——南京明城墙成为了南京重要的文化旅游资源。近代以来,服务于封建经济传统空间形态的南京明城墙已经丧失其古代实用意义,城墙功能从“实用型”转为“文
Based on the preliminary results of the analysis of Nanjing city wall tourism resources, this paper puts forward the strategies to enhance attraction of city wall resources in Nanjing from four aspects of management, publicity, resources and products. First, the status quo of Nanjing city wall tourism resources With the gradual improvement of national cultural quality, tourists pay more and more attention to the historical and cultural heritage of the tourist spot understanding and understanding, people are increasingly concerned about all kinds of ”cultural landscape“ implies history and culture. Nanjing in the Ming Dynasty was once again the most important period in the history of Nanjing. One of the special symbols of Ming culture - Nanjing Ming City Wall has become Nanjing’s important cultural tourism resources. Since the modern times, the Ming Dynasty Wall in Nanjing serving the traditional space form of the feudal economy has lost its ancient practical significance. The function of the city wall has been changed from ”practical“ to ”