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中国会展行业欣欣向荣的发展,人们对设计欣赏水平也不断提高,但是,展示艺术设计的发展也面临着一个发展瓶颈,由于展示设计艺术还是处于摸索阶段,没有系统的展示设计理论作支撑,在设计形式和内容上缺少新意,缺少深厚的文化内涵,相互抄袭现象日趋严重,尤其在对中国传统文化元素的挖掘和表现上可谓凤毛麟角,缺乏系统地理论指导。本文主要从展示艺术设计中的表现形式和中国传统文化元素对展示设计艺术的影响两大方面的内容,探索了展示艺术设计中对中国传统文化元素挖掘及其表现等理论。
However, the development of display art design is also facing a bottleneck in development. As the display design art is still in the groping stage and there is no systematic display design theory to support it, Lack of new ideas in form and content, the lack of deep cultural connotations, and the mutual plagiarism are worsening. In particular, there are few systematic excavations and representations of Chinese traditional cultural elements and there is no systematic theoretical guidance. This paper mainly explores the theories of the excavation of traditional Chinese culture elements and their performance in the display of artistic design from the two aspects of displaying the manifestation of the art design and the influence of the Chinese traditional cultural elements on the display design art.