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前言一般来说,根据划分标准的不同,空调行业习惯将家用空调分为几大类。根据内机外形,可分为挂机、柜机、窗机3种。其中,在我国国内市场上销售的主要是挂机和柜机,窗机虽有生产,但主要销往国外。根据制冷量的不同,可以将挂机分为小1P、1P、小1．5P、1．5P、2P以及2P以上;将柜机分为小2P、2P、2．5P、3P、4P以及4P以上。根据各品牌自身的生产情况略有不同。在这两种分类方法中,尤以第二种分类方法显得细致。消费者根据房间面积的不同,选择适合自己的机型。尽管空调机型分类很多,但市场上销售的空调还是有一定的侧重,各机型市场占有率悬殊明显。目前,正是一年空调销售的旺季,由于前段时间原材料价格上涨等因素,各品牌通过控制产品结构主动调整了渠道供货价格,这也导致了部分机型在部分区域出现结构性货源紧张。为了更清楚地了解全国空调市场产品结构的大致情况,近期,本刊对全国主要区域空调市场进行了抽样调查。
Preface In general, according to the different standards, air conditioning industry used to be divided into several categories of household air conditioners. According to the internal shape, can be divided into on-hook, Guiji, three kinds of window machines. Among them, sales in China’s domestic market is mainly on-hook and Guiji, although the production of window machines, but mainly sold abroad. According to the different cooling capacity, can be divided into small on-hook 1P, 1P, small 1.5P, 1.5P, 2P and 2P above; the cabinet is divided into small 2P, 2P, 2.5P, 3P, 4P and 4P above . According to the brand’s own production slightly different. In the two classification methods, especially the second classification method is meticulous. Consumers according to the different area of the room, choose their own models. Although many types of air conditioning models, but the air conditioning on sale in the market or have a certain focus, the market share of various models great disparity. At present, it is the peak season of air-conditioning sales for one year. Due to the factors such as the price rise of raw materials in the previous period, various brands have actively adjusted the channel supply prices by controlling the product structure. This has led to the structural shortage of supply of some models in some regions. In order to understand the general situation of the product structure of the air conditioner market in China more clearly, we recently conducted a sample survey on the air conditioner market in the major regions of the country.