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如今,深耕细分领域、坚持差异化,已经成为杂志媒体的共识。另一方面,更加品质化、专业化的办刊要求也对杂志媒体提出更高要求。同时随着微信、微博等自媒体的迅猛发展,移动互联网已经成为不可抗拒的时代潮流,这也将杂志媒体逼上转型之路。在这样时代变局下,杂志媒体将面临诸多的风险和不确定性因素。新创刊的《销售与市场·商学院》会带来什么样的市场震荡?经历调整杂志内容未来会走向何方?移动互联网时代会给杂志媒体带来什么样的机遇和挑战?针对这些问题,10月18日,由《销
Today, deep plowing segments, insist on differentiation, has become the magazine media consensus. On the other hand, more quality, professional requirements of the magazine media magazines also put forward higher requirements. At the same time, with the rapid development of the WeChat, Weibo and other media, the mobile Internet has become an irresistible trend of the times, which will also force the magazine media to adapt to the transition. In this era of change, the magazine media will face many risks and uncertainties. What kind of market turmoil will be brought by the newly launched “Sales and Marketing Business School”? What are the future directions for magazine content? What are the opportunities and challenges that the mobile Internet age will bring to the magazine media? In response to these questions, 10 On the 18th, by "pin