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今年七月十日,解放日报上刊登了一幅上海缝纫机总店《缝纫机之家》的广告,内容是:“家用缝纫机及零配件应有尽有,挑选方便,代装代送,检修上门,售出保用,配套零买,经济实用。”我们看了非常高兴,随即写信联系,谁知至今没有回信。听外地来苏州的人说,这不过是登登广告而已,在上海还不容易买到呢!我们不相信会有这样的事。不久前,又写信问报社并提了一点意见,结果还是没有回音。看来,这个广告很可能是一个吹牛的广告。报纸是党的宣传工具,广告宣传和其他宣传一样,也要实事求是。否则,有损于商店的信誉,也有损于报纸的威信。这件事应该引起各报社注意。
July 10 this year, the liberation of the Daily published a Shanghai sewing machine head office “Sewing Machine House,” the ad is: “home sewing machines and spare parts everything, pick the convenience, on behalf of the delivery, overhaul, sold Paul Use, supporting a zero-purchase, economical and practical. ”We looked very happy, then write a letter, who knows so far no reply. Listen to people in Suzhou to the outside world, this is just an advertisement Deng Deng, Shanghai is not easy to buy it! We do not believe there will be such a thing. Not long ago, they also wrote a letter to the newspaper and made some comments. As a result, they still did not reply. It seems that this ad is likely to be a boast of advertising. Newspapers are propaganda tools for the party. Advertising, like other propaganda, must also be realistic. Otherwise, detrimental to the credibility of the store, but also detrimental to the prestige of the newspaper. This incident should arouse the attention of newspapers.