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每逢发生突发事件,都会伴随着各种负面舆论的出现。应对负面舆论最好的方法便是对舆论进行引导。突发事件的发生是随机的,对其加以预防的有效性并不明显,但媒体如何在突发事件中进行舆论引导,将负面舆论的影响减少到最低程度,仍然是有规律可循的,本文对此作了粗浅的探讨。
Whenever an emergency occurs, it will be accompanied by various negative public opinion. The best way to deal with negative public opinion is to guide public opinion. The occurrence of emergencies is random, and the effectiveness of preventing it is not obvious. However, how the media conducts public opinion in emergencies and minimizes the impact of negative public opinion is still a rule-based one. This article made a shallow discussion.