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利用厂家的资源开发区域市场,几乎是每个经销商梦寐以求的想法,但大多数经销商由于方法不当,梦想落空。树立“良民”形象厂家的支持一定有前提,他们不会向没有希望的经销商提供支持,通常也不会向滥用厂家资源的经销商提供更多的支持。经销商每滥用一次厂家资源,在获取下一次支持时将会越来越困难。经销商要获取厂家支持,应该做的第一件事是在厂家树立“良民”形象。尽管有些“无赖”的方法也能获得暂时的支持,但这种支持是迫
Using the resources of a manufacturer to develop a regional market is almost an idea that every distributor has always dreamed of, but most distributors lose their dreams due to improper methods. There must be a prerequisite for establishing a “good citizen” image of the manufacturer's support, they will not provide support to the unwanted distributors, and will not usually provide more support to the distributors that abuse the resources of the manufacturers. Each time a distributor misuses a manufacturer's resources, it becomes more and more difficult to obtain the next support. Dealers to obtain factory support, the first thing that should be done is to establish “good people ” image in the factory. Although some “rogue” methods can also get temporary support, this support is forcing