好莱坞的动画电影前期设计已经实现完全数字化,而我国也正处在动画电影高速发展的时期。经过笔者的亲身实践意识到,中国的动画电影在设计阶段还依然比较落后。这里的数字技术包括了数字角色设计、虚拟环境设计、科学的数据系统管理以及设计和制作的高效对接。本文总结了好莱坞标准下的动画电影美术设计经验,分析了动画电影设计的数字化现状以及机遇和挑战。 Hollywood animation film pre-design has been fully digital, and our country is also in the period of rapid development of animation film. After my own practice, I realized that the Chinese animation movie still lags behind in the design stage. Digital technology here includes digital character design, virtual environment design, scientific data systems management and efficient design and production interfacing. This article summarizes the Hollywood movie design experience of animated films, analyzes the digital status quo and opportunities and challenges of animated film design.