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通过调查研究油田企业文化软实力建设过程中出现的问题,针对出现的问题提出相应的对策和建议,全面科学总结调查过程中出现的问题,为油企长远发展提供指导和建议。强大的文化软实力能够促进企业发展,提高企业的经济价值和社会价值。
Through the investigation and study of problems appearing in the process of building enterprise soft power in oilfields, the paper put forward corresponding countermeasures and suggestions in light of the problems that occurred, comprehensively and scientifically concluded the problems occurred in the process of investigation, and provided guidance and suggestions for the long-term development of oil enterprises. Strong cultural soft power can promote the development of enterprises, improve the economic value and social value of enterprises.