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在中国化妆美容品市场上,祛斑美白这一细分化市场成为化妆品领域一个让人垂涎欲滴的大蛋糕。不少化妆品生产厂先后切入了这一领域,但折戟沙场,昙花一现却成为某些美容化妆品牌发展历程中永久的痛。有人说:祛斑美白市场是化妆品领域的禁区,各领风骚一两年的局面已让祛斑美白市场成为化妆美容品中的围城。进进出出,几多遗憾,颇多感慨。20O2年广州化妆品秋交会,笔者看到,香薰概念成为本届主流,但祛斑美白做为中国化妆品领域一个永恒的主
In China’s cosmetics and beauty products market, the segmented market of freckle whitening has become a mouthwatering big cake in the cosmetics field. Many cosmetics manufacturers have entered this field one after another, but the collapse of the field has been a permanent short-term pain in the development of certain cosmetic brands. Some people say: Freckle whitening market is a restricted area in the cosmetics field. Each situation has led the market to become a besieged beauty cosmetic product. In and out, how many regrets, quite a lot of emotion. 20O2 Guangzhou Cosmetics Autumn Fair, the author saw that the concept of aromatherapy became the mainstream of the current, but freckle whitening as an eternal Chinese cosmetics field