以拍照功能起家的努比亚在用户中一直都有较高的美誉度,但知名度却没有那么高,这是我们需要打破的瓶颈。由满意度向知名度延伸,是努比亚今年的目标之一。2016,我们开始借助体育发力,希望能把品牌知名度提升一个台阶:年初,努比亚斥资1.5亿元人民币,成为了本年度苏宁足球俱乐部在中超赛场的主赞助商,获得了苏宁足球俱乐 The Nubian started to take photographs has a high reputation among users, but its popularity is not that high, which is the bottleneck we need to break. The extension of visibility from visibility to satisfaction is one of the goals of Nubia this year. In 2016, we started with the help of sports and hoped to raise our brand awareness to a higher level: at the beginning of this year, Nubian spent 150 million yuan to become the main sponsor of Suning Football Club in Super Stadium this year and won the title of Suning Football Club