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杭州商学院孙全著《商业结构和运行原理》一书是一本商业经济理论专著。由东北师范大学出版社出版。该书有以下特点。1.对象明确。这本书认为:商业经济学的研究对象是研究商业经济领域中起支配作用的规律,只有认真去探索这一类规律,以阐明这一类规律为己任,商业经济学才会有独立的探索目标和独立存在的价值。《商业结构和运行原理》就商业批发、零售问题,交易方式,流通环节,流通渠道等商业经济领域特有的问题进行了系统的探索。
The book “Commercial Structure and Operational Principles” written by Sun Quan of Hangzhou Business School is a monograph on business economic theory. Published by Northeast Normal University Press. The book has the following features. 1. The object is clear. This book thinks that the research object of business economics is to study the rules that play a dominant role in the field of commercial economy. Only by carefully exploring this type of law, and by clarifying this type of law, will it be an independent exploration of business economics? The value of goals and independence. The “Commercial Structure and Operational Principles” has systematically explored issues specific to the commercial economy such as commercial wholesale, retail issues, transaction methods, circulation links, and distribution channels.