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一、坚持用正确舆论引导人,为改革开放创造良好的舆论环境。 中央电视台是国家电视台,是党、政府和人民的喉舌。宣传工作总的要求是:对内要有利于维护党和政府的形象;有利于党的方针、政策的全面贯彻执行,有利于全国的安定团结;对外有利于树立国家和民族的形象。坚持用正确舆论引导人是做好宣传工作的关键。舆论引导应加强针对性和预见性。这就要着重抓好以下工作: 1、认真学习,深刻领会党的路线、方针、政策; 2、正确把握热点宣传的“度”,坚持正面报道为主的方针,做到正面报道生动活泼,引人爱看;批评性报道产生积极效果,让人信服,给人启迪,使人振奋; 3、改进采访作风,深入实际,深入群众,调查研究,抓好深度报道。
First, insist on using correct public opinion to guide people and create a good public opinion environment for reform and opening up. CCTV is a national television station and the mouthpiece of the party, government and people. The general requirements of propaganda work are as follows: It is necessary for the inside to be beneficial to maintaining the image of the party and the government; it is conducive to the full implementation of the party’s guidelines and policies, is conducive to the stability and unity of the entire country; and foreign is conducive to establishing the image of the country and the nation. Insisting on using correct public opinion to guide people is the key to doing a good job of propaganda work. Public opinion should be more targeted and predictable. This should focus on the following tasks: 1, conscientiously study and profoundly understand the party’s line, principles and policies; 2, correct grasp of the “publicity” degree, adhere to the principle of positive coverage, so positive reports lively, Lead to love; critical reports have a positive effect, convincing, inspiring, inspiring; 3, to improve the style of interviews, in-depth, in-depth study of the masses, do a good job of in-depth coverage.