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在媒体市场上,财经类报刊属于分众媒体,它主要面向以经济活动为职业的企业家、经理人、投资者以及政府经济部门的管理者和经济研究者。财经类媒体虽然不是大众媒体,但由于它面向的是社会经济生活中的主流人群,因此是具有相当影响力的主流媒体。在计划经济体制下,我国的财经报刊主要是机关报刊和行业报刊。在媒体向市场化发展的过程中,市场导向的财经报刊
In the media market, financial newspapers and periodicals belong to Focus Media, which are mainly aimed at economically active entrepreneurs, managers, investors, and government managers and economists in the government sector. Financial media, though not mass media, is a mainstream media with considerable influence as it is aimed at mainstream people in socio-economic life. Under the planned economy, China’s financial newspapers and magazines are mainly government newspapers and trade newspapers. In the media to the market-oriented development process, the market-oriented financial press