通常企业报认为报道不出什么质量高的新闻,原因在企业范围小,难以出现影响全局、震动全国的重大事件、典型人物。其实这个理由不大能成立,因为任何一件事、一个人物都是生活在具体的狭小范围的。如焦裕禄就生活在一个小县里,可能在穆青没有报道他以前,那个地方的记者也和上述企业报人的看法相似。而相对地说,国家领导人当然是重要新闻人物,可是在他们频频见报的重大活动的报道,真正获奖的新闻作品却为数极少;与雷锋、焦裕禄这些人物报道,一次见报就成传世佳作比较,对后者的报道反而成功率高得多。既然这种“范围论”不成立,企业报人为何常有这种困惑呢?因为事件、人物本身就是身边的现实,是很“平凡”的;甚至 Generally reported that the newspaper reported no high-quality news, the reason is small in the business, it is difficult to affect the overall situation, shaking the country’s major events, typical figures. In fact, this reason can not be established, because any one thing, a character is living in a narrow range of specific. For example, Jiao lives in a small county. Before Muqun did not report him, journalists in that place were similar to those reported by the above-mentioned enterprises. Relatively speaking, the leaders of the state are, of course, important news people. However, in the stories they reported frequently, the number of truly award-winning news works is extremely small. Compared with Lei Feng and Jiao Jiao, these figures tell you that comparison with a masterpiece , The latter reported rather much higher success rate. Since this kind of “scope theory” is not established, why is the reporter often confused? Because of the events, the characters themselves are the realities around them and are very “ordinary”; even