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近几年中国制作的电视动画片数量逐年递增,从2004年的29部增加到2010年385部,6年内增长了10倍。虽然中国动画产业保持高速增长,但中国动漫产业收入主要依靠衍生品的销售,2012年动漫产业收入321亿元,其中播映市场101亿元,衍生品市场则高达220亿元,同比增长率为25%,预计2013年将达到405亿元。庞大的市场规模也吸引了众家风投公司的青睐,纷纷摩拳擦掌随时做好掘金的准备。在中国动漫产业迅速发展的同时,产业的发展瓶颈也逐渐显现,动画片数量虽然非常巨大,但是精品
In recent years, the number of television animation productions made in China has been increasing year by year, from 29 in 2004 to 385 in 2010, an increase of 10 times in six years. Although China’s animation industry maintained its rapid growth, the revenue of the animation industry in China mainly relied on the sales of derivatives. In 2012, the animation industry recorded a revenue of 32.1 billion yuan, of which the market for broadcasting was 10.1 billion yuan and the derivatives market was as high as 22.0 billion yuan with a year-on-year growth rate of 25% %, Is expected to reach 405 billion yuan in 2013. Huge market size also attracted the favor of all venture capital companies, have gearing up at any time ready for the Nuggets. While the animation industry in China is developing rapidly, the bottleneck in the development of the industry is gradually emerging. Although the number of animated films is very huge,