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岁末了,有必要回头看看这一年,也有必要期盼一下下一年。先看看这一年的企业。感慨、淡定、庆幸、沉默、惆怅、焦虑、彷徨、无助,百种滋味混杂,万种情绪交织。有的企业过的还不错,不降反增,生机盎然;有的企业审时度势,重整旗鼓,寻求新生;有的企业关灯熄火,闭门歇业,一蹶不振;有的企业不死不活,艰难维持,苟延残喘。市场饱和度提高了,出口订单减少了,品牌集中度提高了,中小企业更难了,刺激政策到期了,渠道(实体卖场和电商)垄断加剧了。虽然不能预测明年会有多大改变,但春天的温暖总是要如期到来,但愿大家都能坚持住!也看看这一年的新品。
End of the year, it is necessary to look back this year, it is also necessary to look forward to the next year. Take a look at this year’s business. Emotion, calm, lucky, silent, melancholy, anxiety, confusion, helplessness, hundreds of mixed taste, tens of thousands of emotions intertwined. Some enterprises have done a good job, not falling by the opposite, increasing vitality; some companies review the situation, regroup and seek new students; some companies turn off the lights, closed down, sluggish; some enterprises survived, difficult to maintain, linger . Market saturation increased, export orders decreased, brand concentration increased, SMEs harder, stimulus policies expired, monopoly of channels (physical stores and e-commerce) intensified. Although we can not predict how much change will happen next year, the warmth of spring always arrives on schedule, but I hope everyone can hold on! See also this year’s new product.