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今天,是2005年3月5日,按照节日来算,该是学雷锋,今天我们应该发扬雷锋精神,说点真话给广告同仁共享,报怀革命乐观主义精神谈困惑。按照农历节气计算,今天是惊蛰。所谓惊蛰,是指广告人从去年入冬以来,经过春节的休整,度过节后的公司培训,到今天,差不多抖擞一下,钻出洞穴来寻觅生存。这困惑!只要是眼前的困惑咱广告人都不怕,因为咱们广告人智勇双全,基本能够战胜和克服。可是有一些一时半会儿都解决不了的困惑,倒是让人劳神费劲。先说这个其一,“诚信和法律,哪个管用?”。最近,万马堂为某 ShoppingMall 客户做整合推广。由于 ShoppingMall 本身是一个新兴行业,客户这方面的专业市场人员可谓空白,正由于市场部门的不专业和眼光狭隘,对于广告公司的建议和做法
Today is March 5, 2005. According to the festivals, we should learn from Lei Feng. Today, we should carry forward Lei Feng’s spirit and tell the truth to share with colleagues in newspapers and write about the spirit of revolutionary optimism. According to lunar calendar solar terms, today is Jingzhe. The so-called Jingzhe refers to the advertisers since the winter of last year, after the Spring Festival’s rest, through the post-holiday company training, to this day, almost shudder, drilled holes to find survival. This confusion! As long as the immediate confusion we advertising people are not afraid, because we brave wise and brave advertising, the basic ability to overcome and overcome. However, there are some can not solve the confusion at one and a half, it touches hard work. First of all, this one, “honesty and law, which works?” Recently, Wanma Church for a ShoppingMall customers to do integrated promotion. As ShoppingMall itself is an emerging industry, the professional marketing staff in this area can be described as blank. Due to the unprofessional and narrow-mindedness of the marketing department, the suggestions and practices for advertising companies