论文部分内容阅读
以让步的方式避免冲突或争执,很多时候妥协被称为一种懦弱或者说没有骨气,但是在商业和市场上很多时候妥协往往是一种解决问题之道,是一种和谐,是一种大无畏,是一种大智慧! 当年,三株口服液的一个危机公关没有处理好导致的三株大厦顷刻间灰飞湮灭。时至今日,很多人仍对该事件的看法不一,有说三株是因为管理不善倒塌的,也有的说是盲目的多元化,也有的说是公司上下腐败…… 1998年3月31日,湖南常德市中级人民法院判决:消费者陈伯顺喝了三株口服液后导致死
To avoid conflicts or disputes by concessions, compromise is often referred to as cowardly or unethical, but in many cases commercial and market compromise is often a solution to the problem, a kind of harmony, a dauntless , Is a great wisdom! That year, the three strains of a crisis in the oral liquid did not address the crisis caused by the three buildings flying ash annihilation moment. To this day, many people still have different opinions about the incident. They say that three were collapsing because of mismanagement, while others said that they were blindly diversified. Some said that the company was going up and down ... March 31, 1998 , Changde City, Hunan Intermediate People’s Court verdict: consumers Chen Boshun drank three strains of oral lead to death