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一个巅峰的直销人员二十四小时都在做销售,不是销售商品而是在销售自己。销售自己就是为未来销售商品做准备,先创建好自己无可替换的优秀形象以及人与人之间的信赖感,这也是为什么有些销售人员可以在很短的时间就完成销售,有些人却花了十倍以上的时间却达不到想要的效果的原因。我们所看到的常常只是他人成功销售那一段短的时间,却没有看到他为了成功销售之前努力准备的时间。相反的你也可以从小的地方去观察客户的小动作,藉着这些小的动作去了解客户需要的是什么,这就是所谓的投其所好,平常就要开始去满足他的潜意识,不是等到销售商品的时候才去满足他,因为那时候就已经来不及了。这里也提供几个接近顾客潜意识的方法做为大家的参考:
A top seller is selling 24 hours a day, not selling goods but selling itself. Selling yourself is to prepare for the future sales of goods. We must first create our own excellent image that is irreplaceable and trust between people. This is why some sales people can complete sales in a short time, and some people spend it. More than ten times longer than the desired effect. What we see is often just the short period of time that someone else has successfully sold, but he has not seen the time he was prepared to successfully sell. On the contrary, you can also observe the client’s small movements from a small place. Through these small movements, you can understand what the client needs. This is the so-called best practice. It is usually necessary to begin to meet his subconscious mind, rather than wait for sales. It was only when it was too late to satisfy him. Here are a few ways to approach the subconscious of the customer as a reference for everyone: