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当今社会是一个市场经济的社会,而竞争是这个市场的 本质特征,在这个背景下企业之间的竞争也愈演愈烈．情报在 企业的经营决策中起着至关重要的作用,它直接影响着企业 发展的兴衰成败。从某个意义上,经济竞争主要是企业竞争, 而情报竞争则是企业竞争的主流。现代企业的成长离不开信 息化,竞争情报促进了企业信息化的发展。任何一个企业要 在竞争上赢得优势,就必须深刻认识和发挥竞争情报的作用。
Today’s society is a market economy society, and competition is the essential feature of this market, in this context, the competition between enterprises intensified. Intelligence plays a crucial role in the business decision-making of enterprises, which directly affects the success or failure of the enterprise development. In a sense, economic competition is mainly business competition, and intelligence competition is the mainstream of business competition. The growth of modern enterprises can not do without information, competitive intelligence to promote the development of enterprise information. Any enterprise to win the competitive advantage, we must deeply understand and play the role of competitive intelligence.