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随着互联网技术的发展,网络已成为人们提取信息的一个重要的平台,而网页作为信息资源的载体,以各种形式将信息呈现在用户面前。在信息爆炸的时代,人们对网页的审美需求也不断加深,如何在视觉上满足用户的需求是每一个网站制作者需要解决的问题。本文对构成网页的基本元素做出简要的分析,并对网页设计中平面视觉传达的局限性进行阐述,提出了提高网页设计中视觉传达的有效方法。
With the development of Internet technology, the Internet has become an important platform for people to extract information. Web pages, as a carrier of information resources, present information to users in various forms. In the era of information explosion, people’s aesthetic needs of web pages are also deepening. How to meet the needs of users visually is a problem that every website creator needs to solve. This article makes a brief analysis of the basic elements that constitute the webpage, expounds the limitations of the flat visual communication in webpage design, and puts forward an effective way to improve visual communication in webpage design.