网络危机公关有各种手段,但欺骗受众的危机公关,最终会伤及客户和公关公司自身这个螺旋裹挟着庞大的喧嚣,让一些事物上升而让另一些下降。但它自己是沉默的。1973年,在德国大选及一系列舆论调查之后,伊莉莎白·内尔纽曼发表了《重归大众传媒的强力观》一文,提出“沉默的螺旋”这一概念。 There are various means for the cyber crisis public relations, but the crisis public relations that deceives the audience will eventually hurt the spiral of the customers and public relations companies and cause some things to rise and let others fall. But it is silent. In 1973, after the German election and a series of public opinion surveys, Elizabeth Nern Newman published the article “Returning to the Powerful View of the Mass Media,” proposing the concept of “spiral spiral”.