常见企业声称自己是中国500强企业,以显示实力,挺让人佩服的。前些天,2002年中国企业500强名单公布了,与名单同时公布的,还有他们的经营情况:31家亏损,146家利润同比缩小。这不禁令我们对这500强的信任打了折扣。如果刨根问底的话,我们也很容易就发现,家用电器行业的一些排名中的“强”们也有着类似的情况。排名听着挺是那么回事儿,但却正亏 Common companies claim that they are among China’s top 500 companies and show their strength. They are very admirable. A few days ago, the list of top 500 Chinese enterprises was announced in 2002. At the same time as the list was announced, there were also their operations: 31 losses and 146 profits decreased year-on-year. This does not stop us from discounting the top 500 trust. If we look at the bottom, we can easily find that some of the “strong” brands in the household appliances industry have similar situations. The rankings are quite the same, but they are losing.