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时下,微信是网络经济时代企业对品牌营销策划模式的一种创新,是伴随着微信的火热产生的一种网络营销方式。微信营销正悄然成为当下展览会主办方们竞相使用的一种有效的营销方法。中国会展:微信今年实在太火,在展览行业中微信应用也渐成热潮,各位认为利用微信营销有哪些好处?李扬:很多人都说官方微信平台就是争取用户量、用户资源、为自己的品牌做宣传推广。我很赞同这种说法,但我更认为,微信可以摒除空间所带来的距离感,可以拉近和用户的距离。最重要的是微信可以突出信息交流的及时
Nowadays, WeChat is an innovation in the brand marketing planning mode in the era of network economy, and is an online marketing method accompanying the hottest WeChat. WeChat marketing is quietly becoming an effective marketing method competing for the current exhibition organizers. China Exhibition: WeChat This year is too hot, weChat applications in the exhibition industry has become a craze, do you think the use of WeChat marketing benefits? Li Yang: Many people say that the official WeChat platform is for users, user resources for their own Brand promotion. I very much agree with this statement, but I also think that WeChat can eliminate the sense of distance brought by space and can narrow the distance with the user. The most important thing is WeChat can highlight the timely exchange of information