不知不觉我们又走进了口号满天飞的时代,如“细节决定成败”。说增长不能不说细节。两年前,本工作室接手M公司市场顾问工作时,该企业市场“操盘手”特别强调:在他们区域市场的专卖店渠道里,90%以上都是“大客户”店家。并拍着胸脯指名道姓的说,在这一点上绝对要比某某品牌的大店数量多。按常理,“大客户”店家多自然销 Unconsciously we have entered the era of slogans flying, such as “details determine success or failure ”. We can not say the details of growth. Two years ago, when the studio took over the marketing consultancy at M Company, the firm “Trader” emphasized in particular that over 90% of the boutiques in their regional markets were “big clients.” And patted the breast naming, said at this point definitely more than a certain number of large stores. Common sense, “big customers ” store more natural marketing