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丰富多样的营销方式已经成为了企业开拓市场的有效方式,并且为企业开创了新的天地。就企业的长远发展而言,市场营销必须要内化社会责任,与社会和谐发展,必须通过适当的方式和价格向市场提供适当的产品,并且保证社会的供给能力和购买力之间的动态平衡。本文主要探索企业市场营销战略创新。
The rich and varied marketing methods have become an effective way for enterprises to open up the market and create a new world for the enterprise. In terms of the long-term development of enterprises, marketing must internalize its social responsibilities and develop harmoniously with the society. Marketing must provide appropriate products to the market through appropriate methods and prices, and ensure the dynamic balance between social supply and purchasing power. This article mainly explores the enterprise marketing strategy innovation.