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党的十七大提出要加快文化产业的发展,作为能最直接、最灵活、最生动地反映我国各地的风土人情,人民群众的经济、文化和社会生活的都市类媒体既面临着严峻的挑战,又面临着难得的机遇。当前,全国的都市类报纸都在根据各自地域的特点,进行着艰苦探索,以寻找适合自己的发展模式。本文拟就在应对新型网络媒体挑战的形势下,我们如何实现都市报的审时度势、与时俱进,如何在报纸的内容和版面结构上进行新的突破作一番探讨。
The 17th CPC National Congress proposed to accelerate the development of cultural industries. As the most direct, flexible and vivid urban media that reflects the local customs, people’s economic, cultural and social life, it poses a serious challenge , But also face a rare opportunity. At present, all the metropolitan newspapers in the country are making arduous explorations based on the characteristics of their respective regions in order to find a suitable development model for themselves. This article is intended to deal with the challenges of the new online media situation, how do we achieve the metrological situation of the Metropolis, advancing with the times, how to make new breakthroughs in the content and layout of newspapers for some discussion.