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关于策划,有很多定义,一种比较贴切的描述是:策划是提高成功可能性的思考活动。①对于电视晚会策划者来说,这一说法颇为到位,一个晚会策划者如果只是搞出几份文案,规定晚会的时间地点,程序环节,演职人员,现场设计,资金费用等等,只能说是化了一个基本的工夫;要真正的策划好一场晚会,策划者就必须对自己的命题进行深入的调查和思考,对于关涉晚会成败的要点问题要有一个全盘的设计和统筹。
There are many definitions of planning, a more apt description is: planning is to improve the possibility of success thinking activities. ① For the TV party planners, this is quite a saying, a party planner if you just come up with a few copies of the text, the provisions of the party time and place, program links, cast members, on-site design, capital costs, etc., only Can be said to be a basic work; to truly plan a good evening, planners must conduct their own proposition in-depth investigation and reflection on the success or failure of the main points of the issue there should be a comprehensive design and co-ordination.